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創(chuàng)新、企業(yè)生產(chǎn)率與國(guó)際市場(chǎng)進(jìn)入模式選擇

發(fā)布時(shí)間:2018-08-05 10:42
【摘要】:經(jīng)濟(jì)全球化和貿(mào)易自由化的不斷深入促進(jìn)了生產(chǎn)要素的全球優(yōu)化配置和價(jià)值鏈條的世界戰(zhàn)略布局,潛移默化地改變著當(dāng)今世界的政治經(jīng)濟(jì)版圖。越來(lái)越多的企業(yè)為了規(guī)避貿(mào)易壁壘、獲取戰(zhàn)略資源、吸收共性技術(shù)、優(yōu)化產(chǎn)品結(jié)構(gòu)、擴(kuò)大經(jīng)營(yíng)收益、重塑市場(chǎng)格局等,紛紛走出國(guó)門,走向世界市場(chǎng),開(kāi)展國(guó)際化經(jīng)營(yíng),在符合當(dāng)今世界政治多極化和經(jīng)濟(jì)全球化發(fā)展趨勢(shì)的同時(shí),促進(jìn)了企業(yè)品牌化、資本化和高端化,增強(qiáng)了國(guó)家競(jìng)爭(zhēng)力、影響力和吸引力,成為當(dāng)代中國(guó)企業(yè)國(guó)際化舞臺(tái)上一道靚麗的風(fēng)景線。 國(guó)際市場(chǎng)進(jìn)入模式的研究始于國(guó)際投資理論,經(jīng)過(guò)不斷的發(fā)展、豐富而日臻完善。尤其是聚焦于異質(zhì)性企業(yè)的新新貿(mào)易理論的提出,為這項(xiàng)研究開(kāi)辟了更為廣闊的發(fā)展領(lǐng)域和創(chuàng)新空間。新新貿(mào)易理論認(rèn)為,只有生產(chǎn)率高的企業(yè)才能進(jìn)入國(guó)際市場(chǎng)和進(jìn)行國(guó)際化經(jīng)營(yíng),生產(chǎn)率較低的企業(yè)僅能服務(wù)國(guó)內(nèi)市場(chǎng),生產(chǎn)率最低的企業(yè)不得不退出市場(chǎng)。長(zhǎng)期以來(lái),我國(guó)企業(yè)自主創(chuàng)新能力較低,企業(yè)生產(chǎn)率整體水平不高,國(guó)際化發(fā)展經(jīng)驗(yàn)尚淺,缺乏清晰的國(guó)際化戰(zhàn)略。選擇適宜的國(guó)際市場(chǎng)進(jìn)入模式是企業(yè)能否成功走向國(guó)際市場(chǎng),進(jìn)行國(guó)際化經(jīng)營(yíng)的關(guān)鍵。 本文在企業(yè)異質(zhì)性視角下,將創(chuàng)新、企業(yè)生產(chǎn)率與國(guó)際市場(chǎng)進(jìn)入模式選擇三者聯(lián)系起來(lái),系統(tǒng)研究了三者之間相互影響的內(nèi)在機(jī)理,并用企業(yè)微觀數(shù)據(jù)進(jìn)行檢驗(yàn)。具體來(lái)說(shuō),本文從文獻(xiàn)綜述入手,回顧和評(píng)述了企業(yè)國(guó)際化理論和新新貿(mào)易理論的國(guó)內(nèi)外研究進(jìn)展,并將創(chuàng)新、企業(yè)生產(chǎn)率和國(guó)際市場(chǎng)進(jìn)入模式選擇問(wèn)題作為本文的研究重點(diǎn)(第二章)。首先,本文進(jìn)行了企業(yè)異質(zhì)性理論分析,探討企業(yè)異質(zhì)性的內(nèi)涵和在國(guó)際貿(mào)易中的普適性,較為詳細(xì)地介紹了HMY框架下異質(zhì)性企業(yè)國(guó)際市場(chǎng)進(jìn)入模式選擇,將創(chuàng)新因素納入其中(第三章)。接著,本文在企業(yè)異質(zhì)性視角下分別探討了創(chuàng)新、企業(yè)生產(chǎn)率與國(guó)際市場(chǎng)進(jìn)入模式之間的互動(dòng)關(guān)系,充分考慮企業(yè)國(guó)際化的實(shí)際情況,例如間接出口、創(chuàng)新異質(zhì)(不同創(chuàng)新程度和不同創(chuàng)新類型)、聯(lián)合經(jīng)營(yíng)、出口平臺(tái)型FDI等情況(第四章、第五章)。其次,本文以出口模式為例,利用企業(yè)微觀數(shù)據(jù)對(duì)前文得到的結(jié)論進(jìn)行了實(shí)證分析(第六章)。最后,本文將每章的結(jié)論進(jìn)行歸納概括總結(jié)得到了全文結(jié)論(第七章)。 本文的主要結(jié)論是,企業(yè)進(jìn)入國(guó)際市場(chǎng)必須選擇與生產(chǎn)率相適宜的模式。在異質(zhì)性視角下,創(chuàng)新、企業(yè)生產(chǎn)率與國(guó)際市場(chǎng)進(jìn)入模式之間存在良性互動(dòng)關(guān)系。考慮運(yùn)輸成本為零和創(chuàng)新績(jī)效異質(zhì)的情況,創(chuàng)新在企業(yè)選擇出口模式進(jìn)入國(guó)際市場(chǎng)過(guò)程中發(fā)揮著重要作用?紤]聯(lián)合經(jīng)營(yíng)和出口平臺(tái)型FDI的情況,創(chuàng)新依然顯著影響企業(yè)選擇投資模式進(jìn)入國(guó)際市場(chǎng)。當(dāng)企業(yè)生產(chǎn)率保持不變或者保持固定增長(zhǎng)率時(shí),企業(yè)選擇出口模式或者投資模式進(jìn)入國(guó)際市場(chǎng);當(dāng)企業(yè)生產(chǎn)率保持隨機(jī)波動(dòng)時(shí),出口模式不再是最優(yōu)模式,企業(yè)最終將選擇投資模式進(jìn)入國(guó)際市場(chǎng)。創(chuàng)新能夠提高企業(yè)生產(chǎn)率水平,縮短與生產(chǎn)率閥值之間的差距,減少進(jìn)入國(guó)際市場(chǎng)之前的等待時(shí)間,促進(jìn)企業(yè)選擇適宜的模式進(jìn)入國(guó)際市場(chǎng),獲得較高的國(guó)際化投資收益。 企業(yè)選擇國(guó)際市場(chǎng)進(jìn)入模式主要依據(jù)是企業(yè)生產(chǎn)率相對(duì)水平。對(duì)于企業(yè)來(lái)說(shuō),企業(yè)應(yīng)不斷進(jìn)行創(chuàng)新,努力提高創(chuàng)新績(jī)效,提升企業(yè)國(guó)際化經(jīng)營(yíng)水平。對(duì)于政府來(lái)說(shuō),政府應(yīng)從全球視野謀劃,構(gòu)建以企業(yè)為主體,以市場(chǎng)為導(dǎo)向,產(chǎn)學(xué)研相結(jié)合的技術(shù)創(chuàng)新體系,更加注重企業(yè)協(xié)同創(chuàng)新能力,努力提高企業(yè)創(chuàng)新績(jī)效。應(yīng)當(dāng)降低政府補(bǔ)貼,不斷降低企業(yè)成本,逐步擴(kuò)大企業(yè)規(guī)模,提高企業(yè)生產(chǎn)率。降低政府對(duì)企業(yè)的補(bǔ)貼,建立政府補(bǔ)貼動(dòng)態(tài)監(jiān)測(cè)機(jī)制和創(chuàng)新激勵(lì)平臺(tái),通過(guò)稅收優(yōu)惠、反饋交互、評(píng)估累計(jì)等形式,提高企業(yè)進(jìn)行技術(shù)創(chuàng)新的積極性。加強(qiáng)國(guó)內(nèi)基礎(chǔ)設(shè)施建設(shè),全面清理好規(guī)范各種交通運(yùn)輸行政事業(yè)性收費(fèi),降低出口企業(yè)的市場(chǎng)進(jìn)入成本、出口固定成本和出口運(yùn)輸成本。加強(qiáng)國(guó)際貿(mào)易合作與交流,簡(jiǎn)化和協(xié)調(diào)國(guó)內(nèi)外各種貿(mào)易程序。通過(guò)消除信息盲點(diǎn)、堵塞信息漏洞、加強(qiáng)信息反饋等舉措促進(jìn)三者良性互動(dòng)。
[Abstract]:The continuous deepening of economic globalization and trade liberalization has promoted the global optimization of production factors and the global strategic layout of the value chain, changing the political and economic map of the world imperceptibly. More and more enterprises are getting strategic resources, absorbing common technology, optimizing product structure and expanding the product structure in order to avoid trade barriers. The profit, reshaping the market pattern and so on, go out of the country, go to the world market, carry out the international operation, in line with the current world political polarization and the trend of economic globalization, promote the brand, capitalization and high end of the enterprise, enhance the national competitiveness, influence and attraction, and become the international dance of the contemporary Chinese Enterprises A beautiful scenery line on the platform.
The research on the entry mode of international market begins with the international investment theory, and is enriched and perfected after continuous development. Especially, the new trade theory focusing on the heterogeneous enterprises has opened up a wider field of development and innovation space for this research. New new trade theory holds that only high productivity enterprises can enter into the research. In the international market and international business, enterprises with low productivity can only serve the domestic market, and the lowest productivity enterprises have to withdraw from the market. For a long time, the independent innovation ability of our enterprises is low, the overall level of enterprise productivity is not high, the international development experience is shallow, and the international strategy is short of clear international market. Choose the appropriate international market. The entry mode is the key to whether the enterprise can succeed in the international market and internationalize its operation.
From the perspective of enterprise heterogeneity, this paper links innovation, enterprise productivity and international market entry mode choice between the three, systematically studies the internal mechanism of the mutual influence between the three, and uses the enterprise micro data to test it. In particular, this article reviews and reviews the theory of enterprise internationalization and new trade from the literature review. The research progress of the theory at home and abroad, and the choice of innovation, enterprise productivity and international market entry mode is the key point of this paper (second chapter). Firstly, this paper analyzes the theory of enterprise heterogeneity, discusses the connotation of enterprise heterogeneity and the universality in international trade, and introduces the heterogeneity enterprise under the framework of HMY in detail. In the international market entry mode selection, the innovation factors are included (third chapters). Then, this paper discusses the interaction relationship between innovation, enterprise productivity and international market entry mode in the perspective of enterprise heterogeneity, taking full consideration of the actual situation of enterprise internationalization, such as indirect export, innovation heterogeneity (different degree of innovation and not). With the innovation type), the joint operation, the export platform type FDI and so on (fourth chapter, fifth chapter). Secondly, this article takes the export model as an example, uses the enterprise micro data to carry on the empirical analysis (sixth chapters) to the conclusion obtained in the previous article. Finally, the conclusion of each chapter is summed up and the conclusion of the full text (seventh chapter) is obtained.
The main conclusion of this paper is that enterprises must choose a suitable model to enter the international market. In the perspective of heterogeneity, there is a positive interaction between innovation, enterprise productivity and international market entry mode. Considering the zero transportation cost and the heterogeneity of innovation performance, innovation is the choice of the export mode of enterprise to enter the international market. The field process plays an important role. Considering the situation of joint operation and export platform type FDI, innovation still significantly affects the enterprise choice investment model entering the international market. When the enterprise productivity remains constant or keeps the fixed growth rate, the enterprise chooses the export mode or the investment model into the international market; when the enterprise productivity maintains When random fluctuation, the export mode is no longer the best model, and the enterprise will eventually choose the investment model to enter the international market. Innovation can improve the enterprise productivity level, shorten the gap with the productivity threshold, reduce the waiting time before entering the international market, and promote the choice of the suitable model to enter the international market, and get a higher country. International investment returns.
For enterprises to choose the international market entry mode, the main basis is the relative level of enterprise productivity. For enterprises, enterprises should constantly innovate, strive to improve the innovation performance and improve the enterprise's international management level. For the government, the government should plan from the global perspective, build the enterprise as the main body, market oriented, and combine production, research and research. The technological innovation system should pay more attention to the cooperative innovation ability of enterprises and strive to improve the innovation performance of enterprises. We should reduce the government subsidies, reduce the cost of enterprises, gradually expand the scale of enterprises, improve the productivity of enterprises, reduce the subsidy of the government to the enterprises, establish the dynamic monitoring mechanism of government subsidies and the innovation incentive platform, through tax preferential treatment, In order to improve the enthusiasm of enterprises to carry out technological innovation, we should enhance the enthusiasm of enterprises to carry out technological innovation, strengthen domestic infrastructure construction, fully clean up the administrative fees of various transportation and transportation, reduce the market entry costs of export enterprises, export fixed costs and export transport into the base, strengthen international trade cooperation and exchange, simplify and coordinate countries. All kinds of trade procedures at home and abroad, such as eliminating information blind spots, plugging information loopholes and strengthening information feedback, can promote the positive interaction among the three.
【學(xué)位授予單位】:西北大學(xué)
【學(xué)位級(jí)別】:博士
【學(xué)位授予年份】:2014
【分類號(hào)】:F273.1;F272.3;F752

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